Rampazzo Gallery is an art gallery dedicated to the exclusive commercialization of works by Adeir Rampazzo, an artist whose career combines a solid advertising background, technical mastery, and constant dialogue with technological innovation. Although representing a single artist, the gallery brings together a wide diversity of languages, styles, and visual atmospheres, allowing for compositions that range from contemporary to classic, from conceptual to decorative. This aesthetic plurality enables the works to integrate harmoniously with different architectural proposals and interior design projects, offering artistic solutions capable of complementing and enhancing various decorative contexts.

An advertiser by training, Adeir always had drawing as his creative foundation. At the age of 14, he enrolled in the Panamericana School of Art in São Paulo, where he began the formal development of his visual language and deepened his study of composition, perspective, and artistic interpretation. Simultaneously, he also attended the Paulista Association of Fine Arts, also in São Paulo, during which time he decided to intensify his dedication, doubling his weekly class load with the aim of accelerating his technical improvement and expanding his artistic training.

During his career in advertising, he received national and international recognition for his illustration work, with awards in specialized industry annuals. In a competition for a cover design for an advertising annual, he was awarded a new Fiat car, consolidating his creative prominence in the field. It is worth noting that one of the judges was the historian and collector Pietro Maria Bardi, responsible for the creation of MASP – São Paulo Museum of Art.

Driven by an interest in technology, he was a pioneer in introducing the first computer to the creative department of the agency where he worked, anticipating transformations that would redefine the creative process in the following decades.

Alongside his advertising career, he developed authorial production exploring techniques inspired by oil painting, watercolor, and gouache, translated into the digital environment through drawing and creation software.

Currently, he integrates artificial intelligence into his creative process, combining technology with the mastery of classical fundamentals such as lighting, color, perspective, and spatial understanding. The result is works that move between the aesthetics of painting and photography, producing images with a strong visual presence and technical refinement.

Rampazzo Gallery represents this unique trajectory — where art, technique, and innovation coexist — offering the public works that reflect research, experience, and constant creative evolution.

Adeir Rampazzo was born in São Paulo. He began his career at McCann Erickson. He worked at ALMAP, Norton, and Cosi Jarbas, where he became an art director in 1973. From then on, he didn't stop. He worked at J.W. Thompson, Leo Burnett, DPZ, and Standard, Ogilvy & Matther, among others. All in São Paulo. He worked at MPM Rio de Janeiro from 1982 to 1989, returning to São Paulo at Talent. He also worked at Fischer & Justus and DM9I. He did art direction for commercials at Espiral Filmes. He was a partner and owner of No Limits, a company focused on computer graphics, in the production of commercials.

As a creative director, he worked at MPM, Rio de Janeiro, Detroit-SP, Guimarães-SP, Merit-SP, and Jarbas Propaganda-SP.

In 1987, he was an exhibitor and lecturer at the First Brazilian Week of Advertising Creation held at the University of Lima, Peru.

He was a professor of Communication Director in the Art Direction area at PUC - Rio de Janeiro from 1988 to May 1989.

Also in his advertising career, Adeir Rampazzo gained international recognition by becoming a member of the Type Directors Club of New York, a globally renowned institution for valuing typography, in recognition of his excellence and sensitivity in working with typographic forms.

In Brazil, he launched a book dedicated to typography, developed for a printing company, in which he presented dozens of practical examples of the creative application of typography in advertising. The publication also resulted in a thematic exhibition widely reported in the advertising industry, consolidating his name as a prominent professional in the expressive exploration of typographic design.

 

Member of:

São Paulo Creative Club

Art Directors Club of Brazil

TDC Type Directors Club of New York

ADC Art Directors Club of New York

Published a book on typography in 1985

Produced a documentary video on Art Direction in 1987 (the first in Brazil)

Layout for the first and fifteenth yearbooks of the São Paulo Creative Club (1975 and 1990)

Introduced the use of computers in advertising agency creation in 1983 at MPM in Rio de Janeiro.

Has works published in:

Gráfica – issues 1 and 23

São Paulo Creative Club Yearbook – 15 consecutive years

Modern Publicity – England – 2 years

World Advertising Review – England – 5 years

Communication Arts USA – 3 years

Advertising Age – USA

Print USA – special edition on Brazil

Caligraph the Graphic Arts – issue 8 – England

Art Directors – USA
Novum Gebrausch Graphic – Germany

Mastering Detail in Design – England

Graphis Design – Germany

Graphis Poster – Germany

Archive – Germany

Awards:

15 awards from the São Paulo Creative Club

Colunistas Rio De Janeiro

Colunistas São Paulo

Colunistas Nacional

Clio Awards – New York

International Typographic Showcase

FIAP – Ibero-American Advertising Festival – Argentina

Brazilian Advertising Film Festival

Grand Prix and cinema at the II MPM Creative Festival

Grand Prix for Promotional Material at the II MPM Advertising Creative Festival, being the most awarded.

Grand Prix for cinema at the IV MPM Creative Festival

ADC – Art Directors Club of New York

Professional of the Year Award – Rede Globo

SOL Award at the V – Rio Cine Festival

New York Festival

London Festival

The Best Print Advertising – Leo Burnett – Chicago

Finalist at the Cannes Advertising Festival, France – print

Ad of the year for Valisere

Outdoor of the year for Wilson - Josefina product - Calabrezinha suave

Participated in several radio and TV programs to talk about advertising

In addition to his artistic production and career in advertising, Adeir Rampazzo developed authorial projects focused on the children's universe and emotional education, combining drawing, narrative, and human development.

ORELHINHA GANG

He is the creator of the "Turma do Orelhinha" (Orelhinha Gang) characters, with comic strips and children's activities published in over 20 newspapers in various Brazilian states. The success of the characters resulted in the licensing of products such as puzzles, beach buckets, stamp sets, socks, backpacks, chewing gum, magazines, and social expression cards.

THE POWER OF EMOTIONS

Driven by an interest in understanding and communicating the child's inner world, he created the website "opoderdasemocoes.com.br" (thepowerofemotions.com.br), a pioneering project that addresses children's emotional development through play, games, illustrated comic strips, educational activities, polls, and guidance for parents and teachers.

In this space, Adeir translates the "human internal" into images and characters, giving form to the invisible—feelings, conflicts, and emotional states—so that they can be recognized, understood, and integrated into the collective consciousness. By making visible what is often abstract, he contributes to expanding emotional perception and positively influencing attitudes and behaviors.

THE "É" GANG

The website also brings together other creative nuclei, such as "A turma do É - A Turma das Emoções" (The "Is" Gang - The Emotions Gang) and "O Poder das Emoções" (The Power of Emotions), expanding the proposal of socio-emotional education through artistic language.

Between 2011 and 2015, he worked as an emotional education teacher in extracurricular classes at Colégio Madre Alix, in São Paulo. With students from the 3rd grade of elementary school, he developed extracurricular activities using the characters from the Orelhinha Gang and the website's content, working on emotions such as shame, desire, and other fundamental dimensions of human formation.